SVB Privacy Statement
In order to offer our services to you, we require certain information. As an example, you have to open an account with us to order our goods. Your privacy is extremely important to us, which is why we believe that you should always know what type of information we require from you for placing orders and receiving our newsletter or yearly SVB catalogue. We want you to know why we collect your information and how we use this information. You should know that you have effective control of both and can exercise your rights whenever you wish to do so. That is the purpose of this privacy statement.
Name and Contact Details of the Responsible Party
SVB-Spezialversand für Yacht- und Bootszubehör GmbH
- Thomas Stamann (General Manager) -
Gelsenkirchener Str. 25 -27
Ph.: +49 421 57 29 0 550
If you have any questions about how we protect your privacy or general enquiries on privacy policies, or would like SVB to discontinue using your information, you can contact our data protection officer below with your specific questions and concerns:
E-Mail: firstname.lastname@example.org / Tel.: +49 421 57 29 0 550
We can assure you that the topics and contents of such enquiries are strictly confidential.
How We Use Your Information
Below you will find more details regarding the type of information we use and how we use it:
Name, Sex, Address, Date of Birth and Phone Number:
- For your order to be delivered to you: we use your personal information in order to deliver your purchases to your specified delivery address. This is an essential part of your order with us and is required to perform our contract with you.
- So we can mail a copy of our SVB catalogue per postal service following your specific enquiry.
- In order to process returns and warranty claims.
We might check your credit in order to allow for
immediate delivery of ordered products prior to
payment. The outcome of the automated credit
check can result in the inability to choose certain types of
payment (e.g. purchase on account). We submit your name,
address and your date of birth to the below service
provider, who will furnish us with credit-relevant
information regarding your payment history and an evaluation
of the risk of non-payment based on mathematical-statistical
methods using address data (scoring) as well as data for
verification of your address (verification of postal
CEG Creditreform Consumer GmbH
- 1. Mailing of the contract outline in the form of an order summary and a 2nd confirmation of the order. This contract will be saved in our records.
- Sending shipment tracking details per email, so you always know the status of your order and where your package is located. Mit By agreeing to the privacy statement in our online shop or by providing us with your email address over the phone, you give your consent that we are authorized to transfer your email address to the parcel service for tracking of your package. Your email address is used by the parcel services in order to offer tracking services for your order and to provide information regarding the whereabouts of your package as well as the delivery time down to the hour.
- For sending offers that you requested from us by email or fax.
- Sending email newsletters for advertising
purposes with details regarding new products
at SVB and services if you agree to this – based on a
separate agreement, a double opt-in method. We use the
services of the company SendGrid (SendGrid Inc. 1801
California, Street, Suite 500, Denver, Colorado 80202, USA)
for sending newsletters and informative emails.
At SVB GmbH, we use your information solely for our own
advertising purposes. We would like to keep you informed
regarding new products, our services as well as interesting
events. Therefore, we also use your information for
recommending certain products, services and events beyond
your purchases that could be of interest to you. Evaluating
the purchase history and sending relevant advertising by
mail or email to existing customers only takes place in
consideration of your legitimate rights and only for
products and services of SVB GmbH. Contacting you via email
is only done with your permission, which you can revoke at
E-Mail: email@example.com / Ph.: +49 421 57 29 0 550
Note: Further information regarding your rights is provided in the section “Your Rights as an Affected Person”.
You may also prevent collection of your data with regard to your use of the website (incl. your IP address) that was generated by the cookie through Google and their processing of said data by downloading and installing a browser plugin from the following link: http://tools.google.com/dlpage/gaoptout?hl=de. As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from collecting data by clicking on this link. An opt-out cookie is then placed that prevents future collection of your information when visiting this website. The opt-out cookie only works with that particular browser and only with our website and is stored on your device. If you delete the cookies in this browser, you have to place the opt-out cookie once again. [Note: More information on embedding the opt-out cookie can be found here: https://developers.google.com/analytics/devguides/collection/gajs/?hl=de#disable]
We further use Google Analytics to evaluate data from double-click cookies and AdWords for statistical purposes. If you would like to prevent this, you can deactivate it via the Ads Preferences Manager (http://www.google.com/settings/ads/onweb/?hl=de). Additional information regarding privacy in connection with Google Analytics can be found in the support section of Google Analytics (https://support.google.com/analytics/answer/6004245?hl=de).
Social Networks – Social Plugins
In order to provide you with helpful product and informational videos on our website, we use the services of YouTube (YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA) – represented by Google (Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) and VIMEO (Vimeo, Inc. 555 West 18th Street, New York, New York 10011) for embedding videos. Simply visiting a website with an embedded video does not result in data being stored by Youtube and/or VIMEO. If you click on the video and watch it, your IP address is submitted to YouTube and/or VIMEO and YouTube/Vimeo are notified that you have watched the video. If you are logged into YouTube/Vimeo, this information will also be stored in your user account (you can prevent this by logging out of YouTube prior to watching videos).
Please consult the privacy statements of the respective social networks and websites regarding purpose and extent of data collection, further processing and use of the data by social networks as well as your rights and configuration options in order to protect your privacy. The links can be found below.
Even if you are not logged into social networks, websites with active social plugins may send data to the networks. If a plugin is active, a cookie with an identifier is placed whenever the website is accessed. Since your browser sends this cookie every time a connection with a network server is established, the network could basically create a profile with this information, which websites were accessed by the users of that identifier. It would then be possible later on to assign this identifier to a person when that person, for example, signed into the social network. If you do not wish that social networks collect your information via active plugins, you can select the function “Block Third Party Cookies” in your browser settings. As a result, the browser does not send cookies to the server for embedded content of other providers. However, disabling this function might in addition to the plugins also negatively affect other functions.
Our website uses plugins from the following social networks:
YOUTUBE & VIMEO – for embedding product and informational videos In order to provide you with helpful product and informational videos on our website, we use the services of YouTube (YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA) – represented by Google (Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) and VIMEO (Vimeo, Inc. 555 West 18th Street, New York, New York 10011) for embedding videos. These videos are embedded in extended data protection mode. Simply visiting a website with an embedded video does not result in data being stored by Youtube and/or VIMEO. If you click on the video and watch it, your IP address is submitted to YouTube and/or VIMEO and YouTube/Vimeo are notified that you have watched the video. If you are logged into YouTube/Vimeo, this information will also be stored in your user account (you can prevent this by logging out of YouTube prior to watching videos).
We do not know and have no influence at all on how YouTube collects and uses your information. More detailed information can be found in the privacy statement of YouTube at https://policies.google.com/privacy?hl=en and the privacy statement of Vimeo at https://vimeo.com/privacy. Moreover, reference is made to our general explanation regarding the use and the deactivation of cookies in this privacy statement.
We use plugins of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The link for the privacy statement of Facebook can be found here: https://www.facebook.com/policy.php
Declaration of consent
"I agree to the use of Facebook Conversion Pixels.” If you are younger than 13, please ask your legal guardian for permission. I may revoke this consent at any time with future effect by deactivating the cookies in my browser settings.
We use plugins of the social network Twitter, which is operated by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA (“Twitter”). The link for Twitter’s privacy statement can be found here: https://twitter.com/en/privacy
We use plugins of the social network Pinterest, which is operated by Pinterest Inc., 635 High Street, Palo Alto, CA, USA (“Pinterest”). The link for the privacy statement of Pinterest can be found here: https://policy.pinterest.com/en/privacy-policy
To prevent and detect fraud.
By accepting the privacy statement in our online store or by providing us with your email address via phone, you agree to the collection, processing and use of your personal information, as listed below, in order to detect and prevent fraud through profile tracking. Fraud affects everyone and in order to prevent this, we attempt to detect and correct it. In order to do so, we collect and store information when you visit our online shop. The following information is collected:
Your information to finalise a contract (purchased item, name, invoice and delivery address, email address, type of payment and shipping method) and your device’s profile (i.e. hardware and software details of your device) by means of the following data categories: information we collect, such as the language setting of your browser or the operating system of your device.
Information about your computer collected by means of the https protocol, for example stored cookies on your device. This way, we can recognise your devices during later visits of our online shop. We automatically check whether anything indicates potential abuse of our online shop.
In the event that abuse is suspected, an employee of our online shop reviews the suspicion and the underlying evidence. If a contract is denied, you are notified; and upon request, the primary reasons for this decision can be disclosed. Your consent in particular encompasses the eventuality that you are recognised when you visit our online shop again with the purpose of automatically evaluating whether anything indicates abuse of our online shop. Your online profile information is only used by SVB for the purpose of identifying and preventing abuse (fraud prevention).
Your consent can be revoked with future effect at any time.
E-Mail: firstname.lastname@example.org / Ph.: +49 421 57 29 0 550
This information is necessary for security reasons. Further use of our online shop is unfortunately not possible once you have revoked your consent.
In order to process your payment for the ordered goods and to fulfil the sales contract.
We require your payment details in order to process payment and fulfil our part of the sales contract. Your bank and payment info (credit card details) that you have entered in the SVB online shop are neither collected nor processed in computer systems of SVB GmbH. Credit card details are not stored on storage mediums of SVB GmbH. Processing payments is solely done on EDV systems and in the technical and legal responsibility of our respective payment service providers. We use the following payment service providers for credit card transactions and immediate transfers:
EVO Payments International GmbH
50668 Cologne, Germany
Für die Zahlung über „Paypal“ nutzen wir den Dienstleister:
PayPal (Europe) S.à r.l. et Cie, S.C.A
22-24 Boulevard Royal
Für die Zahlung über „Amazon pay“ nutzen wir den Dienstleister:
Amazon Payments Europe S.C.A.
Für die Zahlung mit dem Kreditkartenanbieter American Express / „AMEX“:
American Express Services Europe Limited
60486 Frankfurt am Main
We only use payment service providers that are validated according to PCI DSS* and thus fulfil the most stringent requirements for secure handling and storing of credit card details. *[PCI DSS is the abbreviation for “Payment Card Industry Data Security Standard” and is based on the security programs Visa AIS (Account Information Security) and MasterCard SDP (Site Data Protection)].
- To credit your money back to your account in case of refunds. If you return goods to us, we use your previously used payment details to refund your payment.
We store and process this information (with the exception of the IP address*) in the central SVB customer management system of SVB GmbH for fulfilling and processing the contract as well as for our own advertising purposes. For finalising the contract and to identify you, we at least need a last name, first name and your address. For purchases in the online store, we also need your email address to send an order confirmation and for delivery also your delivery address and phone number. Without this information, we cannot fulfil the respective contract. *The IP address is only used, if so required for safeguarding the legitimate interests of the responsible party or a third party, as long as the interests or basic rights and freedoms of the affected person that requires protection of personal information do not outweigh these (e.g. for pursuing legal claims and for clarification of crimes).
Information which you share with us when setting up an SVB skipper profile (nickname, first name, boat information, photos, sailing experience, training, specialty)
You have the opportunity to create a skipper profile on our website. You can decide whether you want your profile to be publicly visible or not (My SVB > My SVB Skipper Profile). For example, you can show other users which boat you own and how much sailing experience you have in a public profile. You can also share photos here as well. The user profile’s main purpose is to connect boating enthusiasts with each other in order to be able to answer and ask product questions. Other customers can see which questions you have already answered in your profile. We use this information to enhance your shopping experience and to give you personalized product recommendations. Please keep in mind that you are responsible for the information which you provide on our website and share with others. Please think carefully about what you make public, especially if it is confidential information. You can deactivate your public profile at any time.
Recipient of Personal Details
Nevertheless, we have to submit your information within the scope of our statutory permission to the following types of companies in order to provide you with important services and to fulfil our sales contract:
- companies that are responsible for safely delivering your purchases and catalogue orders, such as parcel services & shipping providers, forwarders, dialogue marketing specialists / lettershop services
- payment service providers that process payments & potential refunds of your order
- IT service providers for maintenance and software support of our IT systems
- credit reporting / service providers for credit assessments, collection agencies, law enforcement authorities and institutions for credit assessments and fraud prevention
- careful disposal of your information after a certain, statutory time period: file and data storage media destruction companies
Duration of Data Storage
In case it necessary or required for fulfilling legal (e.g. telecommunications data retention), fiscal and official regulations, settling disputes, preventing fraud and abuse, we may store some of your information, even after you have closed your account or said account no longer is required for providing services to you.
The storage duration for certain information that is used for finalising sales contracts and for which a fiscal retention period is stipulated (receipts) is at least 10 years. During that time, use of the information is limited. The retention period begins with the end of the calendar year during which the offer was submitted or the contract was fulfilled.
How do we protect your data?
Your Rights / Your Right as an Affected Person
Objection to Marketing
You have the right to object at any time to processing of your personal data for marketing purposes without incurring any costs other than the transmission costs in accordance with the basic tariffs. The below listed contacts are available to you for that purpose. For that purpose, the following contacts are available.
Your consent to processing of your personal data can be revoked at any time with future effect. Please note though that you might have to re-enter your information prior to placing a new order.
You have the following rights with regard to your personal information:
- Right to be informed
- Right to rectification. You can retrieve, verify and change your personal information by logging into “My SVB Account”. Please change your personal details as soon as possible in case they have changed or are incorrect.
- Deleting and restricting processing
- Objection against use
- Data portability
- Right to file appeals with supervisory authorities
Right to object
You have the right to object at any time to processing of your personal data. In case you object, we will no longer process your personal information, unless we can demonstrate compelling and legitimate reasons for processing that outweigh your interests, rights and freedoms. Additionally, if processing is necessary for the establishment, exercise or defence of legal claims. This also includes profiling based on those provisions. Your legal right to be informed, to correction or deletion of personal data remains unaffected. Please contact us at the below listed phone number or email address if you would like to look at your personal data and receive more information regarding fees that might be charged in accordance with applicable laws. If you assert your legal right to be informed, to correction or deletion of your personal data, we might, under certain circumstances and in accordance with applicable laws, refuse to provide information, correct or delete your personal data.
To exercise your rights, please contact our data protection officer:
E-Mail: email@example.com / Ph.: +49 421 57 29 0 550
We will immediately process your requests and in accordance with legal requirements at no cost. Furthermore, we will advise you of the actions we have taken.
Legal Matters and Claims
Update and Changes
Last update: 25.05.2018
SVB Privacy Statement (PDF)